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EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

+60142521561

EasyUni Sdn Bhd

Level 17, The Bousteador No.10, Jalan PJU 7/6, Mutiara Damansara 47800 Petaling Jaya, Selangor, Malaysia
4.4

(43) Google reviews

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MASTER OF SCIENCE IN INTERNATIONAL MARKETING MANAGEMENT (PART-TIME)

Course overview

Statistics
Qualification Master's Degree
Study mode Part-time
Duration 2 years
Intakes
Tuition (Local students) Data not available
Tuition (Foreign students) Data not available
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Admissions

Intakes

Fees

Tuition

Data not available
Local students
Data not available
Foreign students

Estimated cost as reported by the Institution.

Application

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Foreign students

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Foreign students

Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.

Entry Requirements

Entry Requirements

 

Academic Qualification

Admission

At least a 2nd class 
honours degree in Business

Direct entry to MSc in International Marketing Management

A 3rd class honours 

degree in Business

Post-grad Diploma in International Marketing Management; then proceed to MSc in International Marketing Management upon fulfillment of criteria

General / pass degree; 
or
Recognised diploma in Business

Graduate Certificate in Management Studies; or MISTC Graduate Diploma in Marketing / Business Management; then proceed to MSc in International Marketing Management

 
  • No work experience required for the above programmes

  • Mature candidates with good work experience and/or professional qualifications can gain direct entry to the Master of Science in International Marketing Management or Post-graduate Diploma in International Marketing Management on a case-by-case basis

 

The Marketing Institute of Singapore Training Centre Board of Studies reserves the right to change the above requirements and selection at their sole discretion.

 

English Language Requirements

 
  • GCE “O" or “AO” pass in English

  • English language requirement for international students whose first language is not English: IELTS 6.0 / TOEFL 590 / GCSE Grade C / TOEFL IB 95 / MISTC EL4 score 80% and above

  • Students with MISTC EL4 below 80% will be required to attend 6 months of Business English Course during their first year of the programme

Curriculum

Programme Structure & Curriculum

The 24-month part-time programme covers 9 modules and 1 project:

MIM 101International Marketing Strategy

MIM 102 International Market Environment

MIM 103Researching International Markets

MIM 201 Cultural Aspects of International Marketing

MIM 202International Finance, Pricing & Payment
MIM 203 The Internet & International Marketing

MIM 301Launching a New Business Enterprise (Venture)
MIM 302 Global Brand Marketing
MIM 303 Research Methods
MIM 401 International Marketing Project


The programme is offered on both full-time and part-time basis. For the part-time programme, classes are usually held two to three times a week on weekdays.

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